Simulate decisions your
animal welfare campaigns
depend on.

Our AI-driven simulations show how and why your targets (politicians, corporations, regulators, the public) are likely to act at every stage of your campaign, before you spend time and resources finding out.

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Frontier problems

87B+

Land animals slaughtered, 2024

87,896,729,120 land animals were slaughtered for food in 2024, up 1.85% on 2023. Slaughter is growing more than twice as fast as the human population it feeds, and the gap keeps widening.

760B

Farmed fish and crustaceans killed, 2022

An estimated 130 billion farmed fish and 630 billion farmed shrimp, prawns, crabs and crayfish were killed in a single year. Farmed aquatic animals outnumber all land animals killed for food by roughly 9 to 1.

6.2B

Tonnes CO₂e from livestock, 2015

Livestock agrifood systems produced about 6.2 billion tonnes of CO₂e in 2015, around 12% of all human-caused emissions. Without changes to how animals are raised, that's on track to reach nearly 9.1 billion tonnes by 2050.

These global problems are taken on by a comparatively small number of animal welfare and climate organizations, and their resourcing doesn't match the scale of problems they're aiming to solve.

Many are in dialogue with industries and institutions that already have far greater resources and enterprise-grade AI technology.

Our mission

We are empowering animal welfare and climate organizations to achieve their goals.

Animal Advocacy Studio provides targeted campaign intelligence that enables advocates to plan and run effective campaigns. We use AI simulation tooling to model institutions, audiences, and opposition. Commercial AI simulation already exists for industry and political actors. Our mission is to equip animal and climate advocates with this powerful technology to reduce the gap.

Ban a new industrial poultry mega-farm

Secure a decapod welfare policy

How it works

It starts with a campaign goal.

Win a corporate cage-free commitment

Cut emissions from industrial livestock

You give the goal. The Studio builds the rest.
With a human in the loop at every step.

Anatomy of a campaign: goal, region, targets, audiences, opposition, messages, tactics, channels, resources, signals, and measures

What you enter What the Studio generates What you track

Our work so far

Plant Based Treaty, Brazil

We partnered with Plant Based Treaty Brasil to prepare outreach to city leaders, asking them to endorse the Plant Based Treaty ahead of COP31.

Plant Based Treaty Brasil set the goal and the constraints. We used the Studio to research each decision-maker from local public sources, then simulated how they would respond to the ask — what would earn a reply, and what would make them decline.

In one case, the simulation flagged that international examples wouldn't persuade without a local link. So the outreach opened with the politician's own record and their city's policies instead.

Our team drafted each letter from that research, and Plant Based Treaty Brasil reviewed and sent them.

Request access

Get free access to the Studio.

We're evaluating requests for early free access from animal welfare and climate organizations, based on the information you submit below. The Studio is available self-serve, or as a fully managed service where our team runs the research and supports your campaign.